Tag Archives: Entrepreneurship

2019 Major Startup Events

2019 Major Startup Events

The Events Every Startup Should Know About in 2019

We’ve compiled a list of some of the best conferences in the coming year to keep an eye out for. Don’t have these on your calendar yet? We’d recommend you do !

Startup Grind Conference

The Startup Grind Global Conference provides an environment unlike anything else – where our community of startups, partners, investors, thought leaders, and worldwide directors come together for 2+ days of invaluable education, connection, and inspiration.

Where: Palo Alto, CA

When: February 12 – 13, 2019

SXSW Conference

Featuring a variety of tracks that allow attendees to explore what’s next in the worlds of film, culture, music, and technology, SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

Where: Austin, TX

When: March 8 – 16, 2019

Ceres Conference

The Ceres Conference 2019 will convene more than 600 influential investors, senior corporate executives, policy makers and capital market leaders to reaffirm the business case for sustainability and share best practices to empower leadership, build solutions, and drive change.

Where: San Francisco, CA

When: April 29 – May 1, 2019

Collision Conference

Collision is the fastest growing tech conference in North America. Now in its fifth year, Collision has grown to over 25,000 attendees and is in for a big change in 2019.

Where: Toronto, Canada

When: May 20 – 23, 2019

Launch Festival

LAUNCH Festival is the largest startup event in the world. For the past 10 years we’ve hosted Festival in San Francisco, featuring fireside chats with Silicon Valley technologists and pioneers, demonstrations of cutting-edge future technology, and exciting startup competitions with founders and teams from all around the world.

Where: Sydney, Australia

When: June 18 – 19, 2019

Industry: The Product Conference

Over 3 days, 1,200 attendees from over 30 countries will learn from renowned product leaders and share the latest methods, tools, and frameworks that they use to build, launch and scale world-class software products.

Where: Cleveland, OH

When: September 23 – 25, 2019

Disrupt SF

If you’re serious about startups, we’re still keeping it as real as ever. At Disrupt, everyone is a startupper – no matter if you’re a founder, investor, hacker or tech leader. So much more than just on-stage interviews, Disrupt is where you’ll find the renowned Startup Battlefield competition, a virtual Hackathon, hundreds of startups in Startup Alley, Workshops and legendary networking at our After Parties… and we’re in San Francisco, right where startup dreams began.

Where: San Francisco, CA

When: October 2 – 4, 2019

**This will be an ongoing post as new dates/conferences become available.

For more information on fundraising, our Founder/CEO, Tyler Jensen has created several eBooks on the topic.  We invite you to browse our website to request free downloads.

Inside The 2016 Tech Coast Angels 10th Anniversary Quick Pitch Event

Inside The 2016 Tech Coast Angels 10th Anniversary Quick Pitch Event

It’s no secret, the Tech Coast Angels is one of the largest, if not THE largest angel investor group in the nation. “Consisting of experienced CEOs, senior executives, current and former entrepreneurs, venture capitalists and other professionals, members have invested over $180 million in more than 300 companies and have helped entrepreneurs attract more than $1.6 billion in additional capital rounds,” according to the TCA Website. Regional chapters include: Los Angeles, Orange County, San Diego, Central Coast, and the Inland Empire. Within those chapters, the San Diego John G. Watson TCA Quick Pitch Competition celebrates its ten year anniversary this year.

“The Quick Pitch Competition is one of the most recognized angel investor events in the nation, showcasing talented entrepreneurs who each have two minutes to pitch their business to an expert panel of judges and large audience of investors, business executives and community leaders,” states Qualcomm Ventures. Finalists this year showcased San Diego’s entrepreneurial diversity, showcasing companies in various industries, including life sciences, consumer products, and tech industries.

This year the event was conducted a little differently, instead of the winner being selected by the judges, the audience of 500 were privileged enough to name the 2016 Quick Pitch winner. Another incentive for entrepreneurs was the doubling of last year’s cash prize to $30,000, although the top three winners would have to divide up the cash prize. The ten judges were therefore considered coaches and provided insight and feedback to the top ten savvy startup competitors. The winners were announced following an evening of meet and greet with TCA members, quick pitch finalists, and thought leaders within the San Diego startup community. As one can imagine, these entrepreneurs were eager to hear the results, but they were able to enjoy themselves throughout the entire event.

In The Hot Seat [The Feedback]

With a panel of the top players in the San Diego Startup Community serving as coaches during the TCA Quick Pitch event, there was extensive feedback provided to each presenter. Following each two-minute pitch, judges were given three-minutes to provide constructive thoughts or ask questions to each presenter.

Top 5 Points of Feedback From the Coaches

Credibility – Highlight key experiences and certifications that make you and your team a credible player in your target space.

Traction, Traction, Traction – Clearly present metrics and data points that show how your company is gaining traction.

Customer Acquisition Cost – this is a key metric all investors are interested in. Lifetime value (LTV) is also a key metric in rationalizing your CAC by quantifying your ability to monetize customers.

Optimization – If you are allotted a specific time period, use every second as effectively as possible. Two minutes is short – asking the audience questions, spending too much time on basic company information is not a meaningful use of your time
Growth Potential – Make sure you clearly communicate current revenue as well as the big picture in Year 5; investors want profitable, scalable companies to invest in.

Mark Your Calendars

The Startup Garage is a proud sponsor of the annual TCA Quick Pitch event. For San Diego entrepreneurs, these events not only bring entrepreneurs and major Angel investing groups in the country together, but they provide an open environment to collaborate, learn, and strengthen our startup community. With the increasing number of innovative startups being created every year, these events keeps everyone up to date on ongoing trends and resources. If you are a company looking for funding, please visit the TCA website and check out their application criteria.

At TSG, we believe that entrepreneurs change the world and push the boundaries of innovation, especially when they collaborate. San Diego is an expanding ecosystem of business owners and thought leaders from all walks of life. Be sure to mark your calendars for future events similar to the TCA Quick Pitch event as they bring a multifaceted perspective on industry trends and provide insight into what it means to be an entrepreneur in a time where innovation is ever evolving.

TSG’s Highlights from the Connection Innovation Report: San Diego

TSG’s Highlights from the Connection Innovation Report: San Diego

CONNECT, a San Diego non-profit helping to create and scale innovation companies, assists entrepreneurs by providing resources that allow them to grow their business. Since 2005, they have measured the growth in economic innovation in San Diego. We highlighted the key findings of the report to showcase the advancement of San Diego’s entrepreneurial growth. We recommend that all San Diego entrepreneurs read the full Connect Innovation Report to stay up to date with startup trends and growth insight of the community!

San Diego Created 405 New Innovation Startups in 2015

Over 1,600 new jobs were created in San Diego by just innovation startups alone. The various industries include: Software (255), Life Sciences (82), Communication, Computer & Electronics (50), Aerospace, Navigation and Marine Tech (8), Environmental Technology (7) and Recreational Goods (3).

Ranked First in California For New Innovation Life Sciences Startups Created in 2015

According to the report, over 3,700 new tech and life sciences companies have been created between 2005-2015. San Diego also ranked second in the number of communications technology, recreational goods manufacturing and environmental technology startups in 2015.

Innovation Economy Grows To An All-Time High

2015 proved to be a historic year for innovation economy, creating nearly 149,440 high-paying jobs. That’s 11% of total employment in San Diego County with the city of Carlsbad arriving at number one, having the most new innovation startups created, a total of 63. Downtown San Diego (54) and Sorrento Valley (52) weren’t far behind.

Top Ten U.S. Metros for Startup Activity and Growth Entrepreneurship

San Diego ranked 7th using the Kauffman Index of Growth and Entrepreneurship, which gives equal weight to the rate of new entrepreneurs, opportunity share of new entrepreneurs, and startup density of a region.

VC Funding in Software Sector Surged in 2015

Invested in 28 deals, the total venture capital funding for the software sector was $240 million in 2015. This is an increase of 150% from 2014.

Mergers & Acquisition (M&A) Closed More Than $31 billion in Technology and Life Sciences Where a San Diego Company Was Either a Target or Buyer

The M&A area is dominated by life sciences companies. Medical devices sector accounted for 12 deals totaling $15.4 billion. This is almost half of all M&A deal value for San Diego’s innovation economy.

Research Grants

More than $1.29 billion in various grants were awarded to San Diego research institutes and companies. This ranks San Diego county 2nd in California behind Los Angeles County for NIH and NSF grant funding received in 2015.

We encourage all of the startup savvy founders in San Diego to read the full report on the CONNECT website.

The continuous growth and increasing number of startups in San Diego, calls for the need of a support structure and foundation crucial for success. TSG serves as an invaluable source of information into the startup environment, and in particular, the San Diego startup community. We take pride in providing critical information, tailored business plans and financial projections that propel companies forward to sustainable growth. Please continue to follow up with us on social media and reach out to us with your startup questions and inquiries of your business or idea!

6 Reasons You’ll Want To Attend This Year’s USD Legacy Entrepreneurship Conference

6 Reasons You’ll Want To Attend This Year’s USD Legacy Entrepreneurship Conference

On Thursday Oct 6 2016 The University of San Diego School of Business Administration and the Center for Peace and Commerce proudly present the annual USD Legacy Entrepreneurship Conference.

Here are some of TSG’s reasons why you’ll want to attend this annual event.

1. There is no cost to attend. It’s a very valuable and completely FREE event open to the community. You won’t find one like it! Space is limited and you’ll want to reserve your seat sooner than later. Sign up early to reserve your seat. Soak in as much insight as you can. Take advantage of this major local resource into the world of entrepreneurship, interaction and collaboration. In three hours you’ll hear from a diverse panel of thought leaders in the community.

2.The Financial Times recently ranked USD’s School of Business Administration’s MBA Program Number Three in the World for Entrepreneurship.
The esteemed ranking is based on criteria included the percentage of graduates who created their own company, the percentage of companies still operating at the end of 2014, whether it was their main source of income and how the school and the alumni network helped set things up.

3. The purpose of this USD event is to empower change makers through entrepreneurship.
The event is purposefully created to evolve and sustain a community of aspiring as well as seasoned entrepreneurs/business owners. Ultimately, bringing together students, alumni, investors and entrepreneurs for an interactive evening of coaching and collaboration. This event coincides with a larger perspective of what it means to be an entrepreneur and a strengthened sense of community.

4. Any entrepreneur, whether aspiring or seasoned, can benefit from attending the conference.
The USD Legacy Entrepreneurship Conference is one of the biggest events at USD for entrepreneurs. It is an incredible opportunity for anyone who has been inspired to be an entrepreneur to get the “real” behind the scenes stories from some of San Diego’s top entrepreneurs.

Participants will have the opportunity to engage with those who have done it before and can share their own startup stories stories. Topics like, “What I would tell my 21 year old self” can save anyone wasted time, energy and money of trying to figure it out on their own. Making mistakes as an entrepreneur can be very expensive, and an event like ULEC allows people the opportunity to ask questions, get feedback, and gather lessons learned from top successful entrepreneurs.

“It is also a great opportunity to meet our current innovative students and the thriving USD startup community. Social entrepreneurs who are changing the world and want to share their stories will also be on the panels adding a “changemaker” perspective” says Regina Bernal, Entrepreneurship and Experiential Learning.

5. Have your entrepreneurial questions answered from game changing panelists! You’ll collaborate with panelists like Stephan Aarstol, Author of ‘The Five-Hour Workday’ in a fireside chat setting. You’ll want to be sure to invite your boss for this part! Have those entrepreneurial questions ready. Those questions that browsing through countless articles on the internet just don’t answer.

Confirmed Fireside Chat and Panelists

Fireside Chat— Stephan Aarstol, Founder CEO Tower Paddle Boards, Author ‘The Five-Hour Workday’

Concurrent Panels “If I started my Business Today” “What I would tell my 21 year-old-self”

Warren Lorenz, TechMeetsTrader

Andy Altman, GigTown

Jessica Kort, Lacy

Gina Champion-Caine, American National Investment

Stephanie McQuade, Lacy

Cara Cerutti Holmes, Smarter Garter

Jeffery Adler, Serial Entrepreneur

Neil Resiman, Tavistock Group

Sioma Waisburd, Whole e Nature

Cody Cross, GreekLink

Ana Bermudez, TAGit

6. The networking. The conference offers the time and space to expand your network in the community. Let’s be honest, networking events alone can be costly to your startup budget and events like these offer the space to expand your network and exude your own value to the community. Don’t be shy! You’ll get the most out of it by getting involved in the conversation, asking questions, and leaving with a few valuable connections that you can continue to grow with on your journey as an entrepreneur in San Diego. Don’t miss out on this incredible FREE opportunity from USD and San Diego’s entrepreneurial community. Stay connected and get involved. Sign up today!

MintShow featured at TechCrunch Disrupt SF!

MintShow featured at TechCrunch Disrupt SF!

There is nothing more rewarding than being truly connected with a client’s vision and passion.
MintShow is the first social network that helps people maintain an uplifted state of mind by providing a community that’s dedicated to positivity and inspiration.

The Startup Garage has had the pleasure of working with MintShow and the company’s inspiring leadership team.

MintShow CEO, Michael Parker, was interviewed at TechCrunch Disrupt SF to talk more about his vision and the beta launch of Mint Show. Check out his interview and get inspired! The MintShow app is also available for download on their site.

TechCrunch Disrupt is the world’s leading authority in debuting revolutionary startups, introducing game-changing technologies and discussing what’s top of mind for the tech industry’s key innovators.

Rise Up Radio Interview with Tyler Jensen Founder of The Startup Garage

Rise Up Radio San Diego with Tyler Jensen

Rise Up Radio Interview with Tyler Jensen Founder of The Startup Garage

You are listening to James Carmody and Jared Kelley here, in studio for SDriseup.com

We are looking to hear stories in your life about local leaders in San Diego.

Whether it is the small business owner, your Pastor or leader of your church, your kid’s school teacher or maybe it’s their Little League coach.

James:

With us in the studio now we have Tyler Jensen, who is the owner of Startup Garage. I am super-excited to hear about Tyler’s background, his journey in life and how he is making a difference in the community.

Tyler:

James, I like start ups and I love my garage. I am just so excited to dig into combining those things two things…

James:

Or maybe use it as a guide to combine.

Jared:

I think the play on it is that we are taking start ups out of the garage but that’s where they start. I know I am tinkering on toys in there and stuff, there are 360 video cameras in my garage and having fun…

Jared:

That is why I love start ups too, I have to say that. I am fascinated with that game.

James:

Yes, taking a risk and getting things off the ground.

Jared:

Tyler, welcome to the show; welcome to the fun we are going to have here. Tell us a little bit about your journey and what you are doing with Startup Garage.

Tyler:

Yes, thank you so much for having me. I’m excited to be here and to share all the good that you are doing in the community. So, I launched Startup Garage about 5 years ago, as a result of having some struggles earlier on in my previous company. I really made a lot of mistakes earlier on in my first company.

Jared/James:

Yep, we all do that

Tyler:

And I realized that I made a lot of silly mistakes that I could have avoided and so that inspired me to help other people who are starting companies. People who have great ideas and passion and motivation, with ideas that can help improve the community, their families and themselves. So, that really gets me up out of bed every morning.

Jared:

Not only does it get you up out of bed. You have helped over 200 companies, non-profits and social enterprises. That is not light work.

Tyler:

It doesn’t feel like work, honestly. So, I think that’s the key. I wake up on Saturdays and sometimes I don’t have anything committed and sometimes I just start working again because I love it and it’s really fun, and people are coming up with some amazing ideas. People are really amazing when they are given the time and creativity to put something into action.

James:

Give us the background on Startup Garage. I know you started it back in 2010, so you are about 6 years in, what does it look like when someone comes to you, as you engage someone? What are you helping them with?

Tyler:

Typically, we have two different types of entrepreneurs who will come to us: one who we call the Lifestyle Entrepreneur and one we call the High Growth Entrepreneur.
The real difference is the high growth entrepreneur is looking to start something technology and really looking to scale really fast, maybe $100M in revenue within 5 years. They are going to need a lot of capital.

The Lifestyle Entrepreneur is really your traditional small business owner, maybe they are a sole proprietor, maybe they want to start a coffee shop or something like that and they just need help. So, on the high growth side we help them through the fund raising process and we do that through helping them build business plans, financial modeling, investor decks and we coach them on the fund raising process because as an entrepreneur we think certain things are important and investors almost think the exact opposite.

On the lifestyle side, it is really about education. On the small business side a lot of people have these great ideas and just really don’t know what the next steps are. They are really not that difficult but without access to someone who has gone through it before, it’s even more challenging and they make a lot of mistakes and sometimes even get stuck. So, we have an accelerator program on the lifestyle side that we just launched and I’m pretty excited about as well.

Jared:

Wow!

James:

Really cool!

Jared:

I think that it would be beneficial to sit down and have a conversation. Not on the radio, I probably need to break out my financials and see…because I personally fall more on the lifestyle side, that I just love being involved with people and I know a couple of venture capitalists, so I think that’s probably the point that most of them look at…everyone thinks it’s all about profit and that’s important, it is important to have revenue but I think that most partners are also looking on like “who is this guy, what is his story and what’s happening?”

I think again, that is more my passion, the lifestyle side, as it’s about just empowering and encouraging people to say: who are you, what are you doing and you have some passion around there right? Passion drives efficiencies and it drives innovation, and when you are sitting there doing the grind (and that’s important to have some grind and hustle) but if you are just doing a 9 – 5 to get a pay check, then look at that and see if that is really what you want to do.

If you have that entrepreneurial spirit it is just inspiring to sit down with people like Tyler who will tell you “I’ve been through the struggle and you could probably do a pretty sick billion of a widget company yourself.”

He said: “I’ve got these talents how do I help other people and how do I multiply this?” I commend you for doing that and I know that that space is not an easy one. So, it’s fun and you like to work on your Saturdays but you probably get some notes once in a while in the finance space and growing through that.

James:

Sure. Speaking of passions folks, one of the things that you may be very familiar with if you are listening here is that Tyler Jensen is also the founder of VAVi Sports. I know firsthand I’ve played in multiple VAVi leagues in my 13 years as a San Diegan.
I’m sure Jared has, I know my wife has and my friends and clients have. Tell us how VAVi got started? It’s such a thriving, amazing organization now. Where did you get it started and how did you guys come to San Diego and where we are at today?

Tyler:

I’m originally from Virginia

James:

An East coaster like myself. I’m from Massachusetts.

Tyler:

Okay, nice. I went to University of Virginia and moved back right after I graduated in 2008, with big dreams (most 21 year olds are full of ego and full of confidence). I came out with that and ran out of money in about 3 weeks after I got here – the 21st day.

James:

Where did you go, to the beach and the bar?

Tyler:

I was looking for a job. So, I came out here and I got offered a job to run a political campaign. I ended up running a U.S. congressional political campaign for about a year. One of the women and I on that campaign started talking about wanting to start a business. I had just moved here and I saw the need to start building a community beyond just the bar scene.

At 21 I was living in Pacific Beach and you just went to bars and that is how you met new people but I wanted something different than that. We came up with the idea to have that community built around sports. I certainly wasn’t very good at sports, I’m okay…I’m average at best and so was my friend. So, it wasn’t about the super competitive sports, although VAVi does have some competitive leagues now. We just got started right after the campaign. We printed 5000 flyers.

James:

What year was this?

Tyler:

2002 – right after the campaign we printed 5000 flyers, set up a one-page website and we bought vavi.com. The day we launched and got the flyers in the mail, VAVi.com expired and we didn’t know that. A Chinese company bought it and so we had to launch govavi.com. We went around the beach and handed out flyers to get it started. We started with one volleyball league and now it’s got about 35,000 members here in San Diego. I sold it back in January 2008. So, it’s been quite a journey.

Jared:

I’ve also played in those leagues and I’m just like you, I’m not the super-competitive, achiever mentality person but I know my role, I’m not the greatest out there on the field but it was a great place to go play those sports and have fun. I think that’s why entrepreneurs are needed and leaders are needed, just to see those gaps and fill them.

So, if you are sitting at your desk or in your car having that thought in your head: “man, there is something here that can I can help do,” that’s what your role is, if that’s your passion find a way to do it. I’m not going to get `Gary Vaynerchuk’ on us right now but if it’s good – do it…make it happen.

James:

Tyler, it’s such a pleasure having you on air, someone who this entrepreneurial mindset and you have made such a difference here in the community. How many people play in VAVi sports nowadays?

Tyler:

I’m not sure exactly what it is anymore because I sold it a number of years ago. I’m trying to think…

James:

Ten…twenty people maybe?

Tyler:

Probably. There were probably 3,000 people in a given week playing in some sort of event when I sold it.

James:

Right, that’s amazing. That’s the adventure, right? And at Startup Garage, you are impacting local entrepreneurs in a major way and they are impacting their communities.

Tyler:

Yes, and that’s really what motivates me, to contribute entrepreneurs of impact to the community. So I am impacting the entrepreneurs. I’m not, like you who said you like to network and get out there and do all that. I’m a kind of introverted guy, so I figured out how do I make the biggest impact if I don’t have to go out and be in big crowds all the time? I got enough of that through my VAVi days. I moved up to Encinitas and hide out up there.

James:

Oh, that’s fantastic. Tyler Jensen making a big impact, empowering others through entrepreneurship to give back to their communities.

Jared:

Tyler, let’s go into Startup Garage just a little bit more, and maybe you can say some of the companies or maybe not. What does it look like for a couple of companies that are coming in and talking to you, and what are you doing with them?

Tyler:

I will give two examples: one for the high growth type company and one for the lifestyle type company because it’s a little bit different of a process. On the high growth side I will be kind of vague about all the details because of confidentiality.

I’m working with a company that came to me about a year and a half ago wanting to get into the solar space and had a concept and really needed cash, lots of cash to be able to execute on that idea he had. We helped cultivate that idea and put it into a business plan and through a really complicated financial model (as it turned out to be pretty complex for this particular one) and crafted the investor deck so that investors would respond to the story as well.

When an entrepreneur goes in they just want to talk about their product or service because they are so product/service-centric and they think that’s the best idea ever as they are putting their lives into it. It may be a great idea but investors want to know more.

So, we crafted all that together and put that investor package together. He went out to investors and has successfully raised several rounds of capital now. After the first round I continued to help as a part-time CFO on the team. I think he is nearing about $2 million raised, and really seeing a lot of traction and solar going in a lot of homes.

Jared:

Wow! You are like the Shark Tank Prep Crew.

James:

Folks, if you are at home, we’ve got the red beard and red haired Mr. Wonderful

Tyler:

You are hired as my branding consultant.

James:

I could run with that.

Jared:

And then for the lifestyle side what does that look like?

Tyler:

The lifestyle side was really motivated because to work one-on-one with myself and the team it costs a good chunk of change, and on the lifestyle side we found all these people, a lot of whom are my friends, coming to me and saying: “I really need your help…I want to get this off the ground.” I just didn’t have the band width to help them for free, and the finances just didn’t make sense.

So, I finally came up with the idea to do a group setting where we created this accelerator where we can take this whole group of people and teach them a lot of the same things but in a way that is going to be more beneficial to them.

They are not going to need to raise money from angel investors or venture capital but they are really going to need to get their service and their target market dialed in and all those pieces figured out, and learn the basics of business because a lot of them in this group do not know the foundation of business which can really catapult them to the next level.

So, they come and they sign up for a class. We are just finishing our first ever Lifestyle Business Accelerator class; we are in week 9 of 12, so we have 3 weeks left: Marketing, Sales and Small Business Funding. Then we are going to another class which (I think) starts on May 17.

It is a 12-week program and whenever there are 12 weeks we do 12 classes where you are going to learn and be interacting with others about the basics of business and getting your business plan done. There is also going to be 7 co-working nights, so you get together with your little pod within this group and work together.

So, there is learning and support, you are developing this little community of entrepreneurs that you can lean on. There is going to be 5 other nights of guest speakers where you are going to get to go and see other entrepreneurs talk about a number of different topics that are applicable to someone getting a new business up off the ground.

So it’s a 12-week program. We’ve made it really affordable, it’s only $1,500 for that whole program and so you end up with a business plan that you have created yourself, plus your business idea has changed from the idea into a real business that you can communicate to others and sell and make money.

Jared:

I think I’m an entrepreneur because my heart is just beating like it’s on fire right now…

James:

It’s so exciting!

Jared:

…and I can speak for myself; but if you are sitting in the same seat of: “what do I do next? I’m kind of lost in this thing…I have a great idea…” This is a solution that will provide high-tech coaching, have consultants come in and $1,500 is like a drop in the bucket – that is very affordable.

James:

Absolutely. And maybe you are sitting at home listening to us right now and you are working for a corporation and you are not stoked about it…you are not excited about it and you’ve had this passion project rolling around in your head, and you are like “how the heck do I even do this?” For $1,500 you could really play around with that idea, get some good training from Tyler and his crew and see if that has legs.

Tyler:

All the events are planned for in the evening as well, so if you have a full time job it’s after work. We definitely did it with that in mind, like “hey, if you want to get out of a job…” We just advise people “hey, don’t quit your job.” [Laughter] It’s going to take some time – not yet.

Jared:

So, please reach out. You can visit us on www.sdriseup.com, we have all of Tyler’s information there and how to get a hold of him and the company.
You have events all the time.

Let’s go into another event which I think is really really amazing and putting out that flag on the ground of rising up and being different, being part of your community. You are going to be talking about building a business to create impact, so the title of the business is very simply: Build a Business to Create Impact and that’s on April 12.

Again, we have information on that on our website, but Tyler, tell us more about what that event is.

Tyler:

That event is going to be a sampling of this lifestyle business accelerator. We are going to have a number of the different contributors coming in to do 5 minute instead of doing a whole class so you can get a flavor of who is going to be a part of this accelerator program and see if it’s a fit for you.

To be really fun, we are going to get that running up and moving and then we are going to dive into some business where we are going to be introducing the Business Canvas Model, which is a one-page business plan. You will do some actual learning which will move your business idea forward even if you decide not to take that class.
It’s from 6:00 – 8:30 in the Del Mar area.

Jared:

That one-page business plan that I looked at on your website, www.startupgarage.com, it is very clean but a very powerful tool. There’s a lot of information on that one-pager. So, if you’ve enjoyed this, please understand that you’re an entrepreneur and you’re a leader.

If you haven’t enjoyed it and you are just saying “hey, I know a lot of people like this,” be a leader in your space. If you are walking your dog wave to your neighbor, that’s leadership. Be a part of the community that you are in. That’s what this show is about.

James:

Folks, thank you so much for tuning in. Let’s continue to empower others, empower our neighbors, family, friends and co-workers. Tyler Jensen, with Startup Garage, it’s been a pleasure having you on.

If you have a question about your raising capital for your Startup or you’d like to discuss our business plan writing services, feel free to contact us for a free consultation!

5 Reasons to Attend The USD V2 Pitch Competition For Entrepreneurs

5 Reasons to Attend The USD V2 Pitch Competition For Entrepreneurs

On Thursday April 28th University of San Diego School of Business will hold an exciting competition in a “Shark Tank” like setting.

Top student entrepreneurs from USD and Tijuana will compete for a total of $100,000 in cash and invaluable mentorship and support.

The Startup Garage Team Compiled The Top 5 Reasons this is a must attend event:

1. There’s is no cost to attend.
It’s a completely FREE event although space is limited.
*HINT sign up early to reserve your seat.* When was the last time you had the opportunity to spent time with like minded entrepreneurs in a beautiful setting at no cost?
Register here

2. Absorb expert advice and insights from keynote speaker Tim Suski.

Tim co-founded one of the fastest growing boutique fitness franchise in Southern California, (The Rush Cycle Franchise) and also launched a technology platform used by 500+ businesses across the globe.

3. Fuel your entrepreneur inspiration.
The students pitching include a unique blend of entrepreneurs, each with their own innovative story and journey to share.

USD Current Student Entrepreneurs includes:

Lacy
Lacy is a bra washing machine (patent pending) that carefully protects bras and
delicates from the damage they normally endure during traditional washing methods.

FoldedColor
Technology company FoldedColor is an e-commerce solution for custom printed
packaging, offering standard and customizable folding carton options through a web-
to-print interface that includes instant pricing, an intuitive design editor, virtual 3D
proofing and online checkout.

TechMeetsTrader
This free social community for stocks and options investors, TechMeetsTrader
makes it easy to capitalize on investment opportunities and to learn from
experienced traders.

Like Cats and Dogs
Like Cats and Dogs produces a safe pet toy for both cats and dogs.

Bi-National Track Entrepreneurs Include:

AGROSOL
AGROSOL offers a fertilization, fumigation and geographical scanning system
performed by drones.

Baja Saver
Baja Saver generates clean and cheap energy through a product as small as a home
refrigerator that is 100 percent self-sufficient, more effective than wind and solar
systems and a better return on investment.

Ñapanga
Ñapanga produces and distributes a microbrew with a female focus.

FXR
FXR is an app used to request certified professional services for home repair and
maintenance.

4. Learn the art of pitching a Startup first hand.
Feel the presenters emotion and techniques when listening to a pitch, and tune into the panelist (potential “investors”) asking hard hitting questions.

5. Anyone can benefit from attending the V2 Pitch Competition.
Networking is key. “Meeting the right people and making connections to the San Diego start-up community is key to the success of any venture. We are lucky to bring in a unique crowd to the V2 Pitch Competition filled with investors, Entrepreneurs, alumni, and community partners. V2 has become an evening to connect, celebrate, and support our thriving San Diego and CaliBaja start-up ecosystem.” Regina Bernal, Entrepreneurship and Experiential Learning USD

Now that you’ve decided to join us, be sure to say hello to The Startup Garage Team!

We’ll have a table set up from 5-6pm at the Venture Fair prior to the event to answer any burning Startup Questions

How to Craft an Effective Mission Statement For Your Startup

How to Craft an Effective Mission Statement For Your Startup

When developing a business, an important component of your overall strategic plan is a mission statement.

This brief statement declares the purpose of an organization and defines the reason for the
company’s existence. It provides the framework to help guide the company’s strategies and actions by spelling out the business’s overall goal.

Ultimately, a mission statement helps guide decision-making internally, while also articulating what your business is all about to customers, suppliers and the community.

An effective mission statement is clear and concise, yet resonates with both employees and those
outside of the organization. It captures, in a few succinct sentences, the essence of your business’s purpose in a way that inspires support and ongoing commitment.

So, how should you go about crafting one for your business? Here are some helpful tips:

Involve others

The best way to develop a mission statement is to brainstorm with those connected to your business. Ask employees, customers and investors what they see as your biggest strengths and weaknesses. It’s important to see how others see your company and your brand so that you have more than one perspective. Not only will you get a more comprehensive statement that’s reflective of your company culture, but your employees will be more invested in it because they helped form it.

It takes time

Crafting a mission statement of value requires time, thought and planning. Typically, it’s recommended to set aside several hours – a full day, if you have it – to piece together everyone’s ideas and arrive at a finished product. Though time-consuming, this process will solidify the reason for what you are doing and help clarify the motivations behind your business.

Make it count

Even though mission statements are short, every word counts. Your statement should not only be memorable, but it should inspire action, as well. However, there’s no need to make it overly complicated – just state the purpose of your company and your reason for starting it in the first place. Its value only comes from when stakeholders can use it as a guide when making day-to-day decisions.

Spread the word

Once your mission statement is complete, display it internally and externally with pride. Post the statement in the office, print it on company materials and be able to recite it to potential customers who walk through the door. This way, you can ensure everyone who reads it understands the direction of the company and why you’ve chosen that focus.

If you have a question about your mission statement for your Startup or you’d like to discuss our business plan writing services, feel free to contact us for a free consultation!

How to Create a Social Media Profile For Your Business

How to Create a Social Media Profile For Your Business

As a startup or small business owner, you have to be smart with the resources you have.

Oftentimes, traditional marketing doesn’t exactly fall within your budget. That’s why social media is a great alternative in generating the results you want to achieve.

It’s not only low-cost, but it also gives you direct exposure to current and prospective customers

So, you’ve formed your business and want to start marketing through social media. Now what?

Here are a couple tips to think about when creating your profile:

Start with a Social Media Strategy

Even before selecting which channels you’ll use, you need a detailed strategy that will keep your marketing efforts on track. The first step is to figure out how you want to portray your brand. For best results, align your social media approach with your company culture and make sure it addresses your business goals and audience needs. Always strive to establish your brand’s own identity on social media so that your company can stand out among its competitors.

Choose the Right Social Networks

There are many different social media platforms to choose from today – Facebook, Twitter, LinkedIn, Instagram – and depending on your strategy, you should be able to determine which ones are right for your startup. Look specifically at the target age group of your audience, the location of your business and the nature of your services when making the decision. One last tip: keep social media profiles limited to a couple of networking platforms. This way, you can easily monitor them, keep them up-to-date and interact with your followers more closely.

Build a Community

For long-term growth and success, the best thing you can do is build an online community of supporters who give your startup additional exposure and promote brand awareness. You can do this simply through personal interaction, relationship development and customer satisfaction. In general, customers greatly appreciate companies that put in effort to engage with their followers and connect with their audience.

Listen Instead of Talking

The biggest mistake you can make on social media is not listening to your followers. When used correctly, social media platforms allow you to garner valuable feedback. Respond to comments, mentions and feedback even if they’re negative. Social listening is an excellent tactic to monitor what people are saying about your brand.

Experiment

Sure, going the traditional route in terms of strategy is great, but every now and then, it’s great to think outside the box – as long as what you’re doing doesn’t compromise your brand’s integrity. Being creative and innovative will generate new ideas and develop the mindset you’ll need to resolve any problems later on.

Evaluate your social media strategy regularly

Startup companies can get overwhelmed by the fast pace and growth, but it’s important to take a step back every now and then to measure and analyze your results. Tracking performance data, such as growth, engagement and sharing, is the best way to identify which tactics are working and which ones aren’t. Things change with time and social media is no different. Therefore, it’s important to assess your startup’s social media business plan regularly to figure out the strengths and weaknesses of your profiles.

A Few Last Words

Social media takes time and energy, so don’t be disappointed if the results you want don’t automatically unfold. Be patient and devote the appropriate amount of work into each account. With time, your profile will reap the benefits of company visibility and audience engagement, which eventually leads to paying customers and investors.

If you have a question about social media for your Startup or you’d like to discuss our business plan writing services, feel free to contact us for a free consultation!

Crowdfunding For Equity: Title III and Equity Crowd Funding 101

Business Plans and Crowdfunding

Crowdfunding For Equity: Title III and Equity Crowd Funding 101

What is Equity Crowdfunding?

Equity crowdfunding is on the rise after the signing of the Jumpstart Our Business Startups (JOBS) Act was signed by President Obama in April 2012.

Simply put, it is a type of crowdfunding that enables broad groups of investors to fund startup companies and small businesses in return for equity.

Three years after the JOBS Act was initially passed, Title IV (Regulation A+) went into effect, allowing larger companies to accept capital from both accredited investors (the wealthiest 2% of Americans) and non-accredited investors (the other 98% of Americans). This expanded when Title III (Regulation CF) was enacted in October 2015, which also allowed early stage companies to accept capital from both accredited and non-accredited investors.

More About Title III (Reg CF)

Title III allows startups and small businesses to raise up to $1M from the general public – an unprecedented way to raise capital. More specifically, investors who have less than $100,000 in both income and net worth may invest at least $2,000 per year, and as much as 5 percent of their income or net worth (whichever is less) per year.

Investors whose income or net worth is greater than $100,000 may invest up to 10 percent of their income or net worth (whichever is less) per year.

Thus, Title III gives companies that are historically underserved by the current capital markets an equal opportunity to equity financing.

On May 16th, Title III will officially go into effect.

Process

Choosing a Funding Portal

Under Title III, companies must use an online intermediary (either a broker-
dealer or crowdfunding portal registered with the SEC and FINRA), to facilitate a
fundraise. Experienced portals with a deep understanding of the regulations
surrounding Reg CF can help ensure that their campaigns are compliant with SEC rules.

Filing a Form C

Companies raising under Title III do not need to get SEC approval to initiate their
raise. They must, however, prepare a Form C and file it with the SEC 21 days prior to launching an offering. This form includes basic information about the company, its employees and the terms of the raise.

Disclosure Requirements – Financial Information

In addition to Form C, necessary financial information will depend on the size of
the intended investment needs:

 Under $100k – Internal financial statement review

 $100k-500k – CPA reviewed financial statements

 500k-1M – 3rd Party audited financial statements

 1st time crowdfunding issuers offering more than $500,000 would be permitted to provide reviewed, rather than audited, financial statements.

 Disclosure Requirements – Ongoing Reporting

Providing progress reports not only build trust with investors and keep them informed, but they’re also a very much required part of the disclosure requirements. Upon the successful closure of your campaign, you will be required to provide ongoing updates to your investors in the form of an annual report, which will include similar information that was included on the Form C.

In summary, what are the benefits and pitfalls of Title III?

Benefits:

 Title III can be an efficient way to quickly startups raise capital from the crowd

 More investors equate to more supporters in your startup

 Reporting requirements give founders and investors an opportunity to

Pitfalls:

 Current statutory disclosure obligations and costs are overly burdensome

 Legal and accounting fees may be higher than traditional capital-raising

 Title III does not include a “testing the waters” provision (like Reg A+ maintain a more open and transparent dialogue methods does) so that issuers can gauge interest before incurring burdensome filing and preparation costs

Remember, Regulation CF will become effective 180 days after the final rules are published in
the Federal Register on May 16, 2016.

If you have a question about your equity crowdfunding for your Startup or you’d like to discuss our business plan writing services, feel free to contact us for a free consultation!