Bartering to Fund your Business

Bartering to Fund Your Business from The Startup Garage
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Often overlooked, there are many alternative sources of funding and financing available that apply creativity and innovation towards supporting business.

One of the earliest business exchanges of humankind, bartering is a great business strategy to use when starting up your new business. Known as the simple exchange of goods or services between individuals, it can be a great way for you to keep cash flow to a minimum while receiving benefits from neighboring businesses. By giving some of your product to another business, you in return will receive their product as well.

Take for example a car shop that is looking to create a website for their business. Instead of shelling out big bucks to a web designer, the shop could barter mechanical work on the designer’s car for his help creating the website.

Another huge benefit of bartering is creating partnerships and networks with other local businesses. Not only are you minimizing early costs, but newly established relationships can help refer, promote, and market your business. Continuing on, members of this type of bartering community can use their personal networks towards profits and make commissions off sales. Take our mechanic from above: If his web designer has any friends looking to get their car worked on, he can offer a 15% cut to the designer for every successful referral. Not only has his network increased exponentially, he has created a win-win symbiotic relationship through bartering

Lastly, bartering is an easy way to get big value from outdated inventory and stock without having to lessen their cash value.

There are now multiple barter exchange groups that can be found online and in communities where companies come together to work in 2 basic methods:

  1. Firms find other firms to barter directly with
  2. Firms sell their goods and services for “trade credits” or “’bartering dollars” to use at a later time with members of the barter exchange

IRS and Taxes

It is important to note that when dealing with a barter exchange, you will need to fill out and submit Form 1099-B to the IRS. The IRS deems trades dollars identical to real currency and required them for tax reporting. Also, when dealing with direct bartering, your tax return should state the fair market value of the product or service.

  • As per the IRS: The rules for reporting barter transactions may vary depending on which form of bartering takes place. Generally, you report this type of business income on Form 1040, Schedule C Profit or Loss from Business, or other business returns such as Form 1065 for Partnerships, Form 1120 for Corporations, or Form 1120-S for Small Business Corporations.



Whether you have a question about Bartering, or you’d like to discuss our business plan writing services, feel free to contact us for a free consultation!
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About Tyler Jensen

I work with entrepreneurs who are looking to attract investment and get out of the "Garage". I am passionate about helping entrepreneurs start companies that matter. I helped launch over 100 Companies, Non-Profits and Social Enterprises. I consider myself a serial entrepreneur, startup coach & trusted advisor. * Launching New Companies (For Profit, Non-Profit and Social Enterprise) * Expert Business Plan Writer * Extensive Network of Business Relationships focused on Launch & Rapid Growth of New Companies * Startup, Growth, Marketing, Technology, Web, Business Systems * Trusted Advisor to CEO’s & Entrepreneurs * Capital Raising Strategy Development * Startup Team Development The first company I started and sold is VAVi Sport & Social Club which grew to over 25,000 members in six years, was recognized as San Diego’s 30th fastest growing private company in 2006 by the San Diego Business Journal and 32nd fastest in 2007, and sold for over 25X the capital investment.