Monthly Archives: April 2014

How Does the VC Funding Process Work?

How Does The Venture Capital Process Work from The Startup Garage

How Does the VC Funding Process Work?

Venture capital is ideal for early-stage tech companies that have already acquired some seed capital, but are too small for a public offering. By the time you approach venture capitalists, you will have a working product and business model, a user base and market validation, all of your patents and legal requirements in place, as well as past revenue, if not profit. The goal at this level of funding is scalability.

A venture capital firm is comprised of investors, analysts and industry experts with the purpose of operating on behalf of many individual investors. While each situation is different, the general pattern for approaching VCs is as follows:

 

The Introduction

An introduction is always the first step. This can happen in a variety of ways: by phone, email or in person. This depends on where and how you make contact with the VC.

 

The Pre-Meeting Workup

Once you have a meeting scheduled, you should send the VC firm your pitch deck, an executive summary or one-page business plan. You will be expected to show evidence of a model ready for rapid scaling. It’s not necessary to send your full business plan at this point.

 

What to Expect at the First Meeting

This will most likely take place with several representatives from the firm. The firm is responsible for the collective capital of all of its investors. The recipients of your pitch will be far more critical of your business model and past operations than at any of the rounds up to this point.

 

The Partners

Following your presentation, the VC firm will have a partners’ meeting. The firm’s board will meet to review new companies up for consideration.

 

Additional Information

If your project goes further than the first partner meeting, more detailed information will be requested. If you have not done so yet, this is the opportunity to send your full business plan and supporting financial information. You will want to demonstrate your competency, so keep it tidy and professional.

 

The Face to Face

Once the firm reviews your project, the other partners will want to meet you to feel comfortable about the investment. There are numerous factors in evaluation, however it will come down to your potential to provide them a profitable exit. Know the numbers they expect and demonstrate your confidence in achieving them.

 

Additional Firm Meetings and Validation

The partners of the VC firm will want to hold a closed meeting again to decide on how they want to proceed with your project. The VC firm will look seriously into your company, investigate your data and study the technology. At this point they may draw up a term sheet with their general guidelines.

 

Term Sheet

It’s in your best interest to have an attorney to look over your legal documents. Understand all of your obligations — VC is not only expensive in terms of equity. These negotiations may make or break your deal. Stay flexible, and be wary of dealings that don’t feel right. VCs end up owning about 15% — 20% of each portfolio company.1 So, make sure your buying the right new boss for your business.

 

Signing the Deal

While this IS an accomplishment, your work has only begun.

 

Bottom Line

These are very busy people, handling lots of money. Be as prepared and concise in your dealings as possible and try not to get down if your business is not chosen. Learn as much as possible in the process.

 

1 AVC.com
 

Whether you have a question about Venture Capital, or you’d like to discuss our business plan writing services, feel free to contact us for a free consultation!

What’s Your Offer?! That’s What an Angel Investor Wants to Know

Angel Investor Offer from The Startup Garage

What’s Your Offer?! That’s What an Angel Investor Wants to Know

What’s Your Offer?! That’s What an Angel Investor Wants to Know

Once in a lifetime opportunities don’t come very often because they are just that, “once in a lifetime.” If you let your chance go, well, you may never have that chance again. Imagine if the Nobel Peace Prize winner, agronomist, Norman Bourlaug, hadn’t have risked everything for his idea, he would not be recognized today as the father of the Green Revolution. At the time, everyone thought he was crazy. Why would he give up a great job at Dupont to go do work and research in rural Mexico? Why would he take the difficult route when Dupont had even offered to duplicate his salary? But, if he had not made that choice , he wouldn’t have implemented processes that produce higher wheat yields at a much lower price. By deciding to go out on his own, he made a difference to the world, but especially to countries like India, Sudan and Pakistan; making food available to many people that would have otherwise died of hunger.

That’s what starting a business is; it’s a chance to be different, stand out and make a difference. So, as a small business or entrepreneur, you’ve taken that risk, but your business is still in its infancy stage. So sustaining it or getting the funds to grow it further, can be a real issue. Now, you have that second “once in a lifetime” chance, the opportunity to put your project in front of angel investors. Have you thought about what you are going to present and how you are going to offer this great opportunity (your business) to him, when you have that chance to meet. The following tips can help you present your fledgling business in the best perspective possible.

A Prepared Investment Pitch

When you have that first meeting with an angel investor, or Venture Investment Giant, you need to be prepared, and organized. You have to sell yourself and your story. An Angel Investor needs to see your enthusiasm and your energy. And they can’t see that in the little time you have prepared your story properly.

Angel investors want to know who you are and why your project is a good opportunity. You don’t want to overwhelm them with too much information, like you would if you presented your full business plan. Instead you want to prepare an investment pitch that offers the information they need quickly.

Make that Connection

You need to know that Angel investors see lots of projects, and they may pass on a great opportunity if they don’t feel confident about the people leading the project. If your pitch is well formulated and successful then you’ve got their attention and you’ll want to be ready for the question and answer session that immediately follows your presentation. Most Angel investors not only feel like they are investing in your plan or idea, but in you as a person to.
So you want to prepare to answer questions such as:

• What is your market?
• What is your competition doing?
• What does the Angel investor get?
• What are the risks?
• What are the rewards?

An Investment Summary

You’ll also want to leave an Executive summary or Investment summary behind. Business Angels want to see your investment capital because they want to know how much of a financial vested interest you have in the company. The investment summary needs to address the benefit the Angel Investor gets from your company. Its your investment pitch condensed into a paragraph or two.

Bottom Line

The biggest obstacle to your success in that first meeting with the angel investor is in making your pitch tell your story, and making it stand out while under pressure. You are on stage, and you need to show self-confidence. Preparing for the meeting and for the Q&A session will help you get ahead of the game.

11 Reasons Why Angel Investors Say No

Angel Investor Rejection Reasons from The Startup Garage

11 Reasons Why Angel Investors Say No

There are several factors that an Angel investor will analyze when considering an investment opportunity.  Some of the more obvious factors include: the product or service, the business plan, the founding, intellectual property, market validation, and the investment itself.  In addition to these factors, there are some less obvious reasons that will make an Angel investor pass on a deal.  We’ve highlighted some of these reasons below:

1.  Breach of Trust or Confidence

Nothing will turn an Angel way faster than untrustworthy character.  Stay clear from misleading comments, pretending to know answers that you don’t, or showing any sign of flaws in integrity.  While investors expect some amount of hype, don’t go so far as to lie or be unrealistic about your assumptions.

2.  Lack of Homework

Most Angel investors are as sharp as a tack.  They come to the table ready to quiz you in order to find a flaw in your business.  If you haven’t don’t your homework and your either not able to answer their questions or have not provided the information they need to assess your business they will be sure to walk away.  Additionally, an Angel will find it disrespectful that you are asking for their money when you haven’t done your due diligence to make sure it’s a sound investment.

3.  Financials Do Not Pass the Smell Test

Yes, Angel’s want to see hockey stick revenue numbers.  But, you must also paint a plausible picture based on realistic assumptions.  An Angel investor should be able to clearly see the growth drivers that defend your revenue projections.

4.  Underfunding

Entrepreneurs often underestimate their expenses or their run way before breaking even.  Angels are cautious not to underfund a startup as this will cause them to write additional checks down the road or bring in new partners which will dilute their stake.  There is a tendency to request less than what is needed in hopes of raising the potential to raise enough capital to get the project off the ground.  This is a losing strategy and Angels know it.  An Angel investor would rather provide no funding at all than underfund a company.

5.  Unrealistic Valuation and/or Investment Terms

Angel’s will often start by asking how much capital you are seeking and for what stake in the business.  They do this because if your valuation and/or investment terms are so far off from what they are seeking, it won’t matter how good the rest of your pitch will be as you’ll never be able to come to an agreement.  You valuation is not based on what you think the company can achieve with their capital investment.  Your valuation is based on what you have achieved to date.  An idea is only worth so much.  What raises your valuation is technology, your management team, your business plan, paying customers, etc.

6.  Unclear Exit Strategy

Angel investors are looking for startups that have the potential to provide a large ROI.  Angels realize their ROI during a liquidity event.  The exit strategy is the entrepreneur’s opportunity to demonstrate what a probable exit looks like, when it will likely occur, and what type of return can be expected.  One of the bigger mistakes that an entrepreneur can make is to neglect the ultimate motivation of a potential Angel investor: a large return on their investment.

7.  Incomplete Management Team

Angel investors heavily weigh the importance of the startup team when evaluating an investment opportunity.  The reason is simple, the company will face adversity, things will go wrong, and the plan will change.  But, if the right team is in place the company can overcome the adversity, fix the issues, and adapt the plan.  You should plan on having a team member, service provider, or advisor for every part of the business other than your area of expertise.  For example, if you are a tech expert launching a mobile app, you will want a team member, service provider, or advisor fulfilling the following roles CEO, CFO, sales, and marketing.  At this stage, it is fine for one person to fill several roles so long as they have the expertise to fill these gaps at their fingertips.

8.  Outside of Their Portfolio

Angel investors usually have an industry profile that they feel comfortable investing in.  These are typically industries that they have experience in as well.  Angels are sensitive about the industries they invest in for several reasons: 1) they want to be able to add value to the companies they invest in; 2) they feel more comfortable evaluating the market need and potential for a new company in an industry they are familiar with; 3) investors can identify growing markets that they see have a large potential and target companies within those markets.  Don’t set yourself up for failure by approaching Angel’s with investment portfolios that are outside of the scope of your startup.

9.  Inexperienced Founder

While some Angel’s will invest in first time entrepreneurs, many Angels don’t want to take that risk.  Although it is best to have a proven track record of successfully launching one or more startups, this is not the only way to show entrepreneurial experience.  Having worked for other startups or launching a new department or initiative for an established company can also show entrepreneurial prowess.  Alternatively, you can bring on a partner or team member that contains this experience.

10.  Lack of Follow Through

Angel’s want reliability.  If you promise to follow up with additional documentation, research, or a phone call – do it.  If you drop the ball on something now, it’s a pretty clear indication that you won’t deliver on your promises in the future.

11.  Uncoachable

Passion and coachability are two personality traits an angel is looking for in an entrepreneur.  With passion, an entrepreneur will be able to see and keep their eye on the end goal of success, and has the belief in their idea to see it through the tough times without being derailed.  However, the passion must be balanced with an ability to accept advice and guidance and to not be stubborn with a piece of your business that is not working to its full potential.  Angels want to provide feedback and expect you to be receptive to it.  If you show signs during the pitch that you are not coachable and open to their feedback, they are likely to pass on the deal.

Want To Learn More?

Raising Capital from Angel Investors eBook

Download our free Raising Capital from Angel Investors eBook.

This guide will walk you through the process of obtaining seed capital for your startup. This book includes:

  • An overview of the angel investor process and who they are
  • The milestones angel investors look for when evaluating your business
  • Strategies for finding the angels best fit for your startup
  • How to nurture the relationship, prepare for the meeting and deliver the pitch
  • Rounding out the details and preparing for the future

A Closer Look at AngelList

Close Up on Angel Investment from The Startup Garage

A Closer Look at AngelList

AngelList is a platform for startups that allows entrepreneurs to share their startup with potential investors. It provides entrepreneurs, advisors, and Angel investors a digital network to follow startup activity and quickly jump into investment deals with new companies. Entrepreneurs create a startup profile and pick which investors can see their startup, both of which can be updated at any time.
 

AngelList Syndicates

Recently, AngelList launched AngelList Syndicates. In short, AngelList Syndicates allow any one investor to invite other investors to co-invest with them via the AngelList platform — essentially, forming an Angel investment group. Syndicators allow startups to raise larger amounts of capital while spreading out the risk to each individual investor, creating a win-win situation.
 

Benefits

AngelList provides several benefits including:

  • Access to brand-name investors that you might not have access to otherwise
  • Gain recognition from the best developers and designers
  • Roll in capital from friends and family into a single entity on the capitalization table
  • Build buzz around your company and establish market validation prior to have a beta or fully launched product

 

Want To Learn More?

Raising Capital from Angel Investors eBook

Download our free Raising Capital from Angel Investors eBook.

This guide will walk you through the process of obtaining seed capital for your startup. This book includes:

  • An overview of the angel investor process and who they are
  • The milestones angel investors look for when evaluating your business
  • Strategies for finding the angels best fit for your startup
  • How to nurture the relationship, prepare for the meeting and deliver the pitch
  • Rounding out the details and preparing for the future

7 Angel Investors That Entrepreneurs Should Avoid

Angel Investors to Avoid from The Startup Garage

7 Angel Investors That Entrepreneurs Should Avoid

As eager as you may be to get your venture funded, some capital should just be avoided.
 

1. Angels Swimming in the Shark Tank

While most Angel investors realize that there’s plenty of room for both the entrepreneur and the Angel to make plenty of money on a good deal, some investors use their position to take advantage of an entrepreneur’s lack of financial resources or deal-making experience, or both.  If the term sheet just seems too tortuous and outright unfair, it’s likely time to respectfully decline.  Plus, if your pitch really is that good, there is plenty of other money on the market.

 

2. Lawyer Angels

While all Angels want to make sure that their investment is legally sound, avoid investors that threaten you with lawsuits at every chance they get.  Similar to the overbearing shark tank angels, don’t fall into the trap of getting bullied simply because your investor has a stronger financial position than you.

 

3. Shrewd Angels

Like the big banks that thought they were too big to fail, some successful business people turned Angel investors think they are too smart to fail.  They use their ‘superior intellect’ to influence your decision making despite whether it truly is what’s best for the startup.  You should be prepared to openly accept coaching from your Angel investors, but you too have your area of expertise.  This is your startup and you need to stand behind your decision making, for better or worse.

 

4. Angel Brokers

Many brokers position themselves as Angels but actually have no intention of investing their own money.  Some actually go so far to convince you to pay them to introduce you to real investors.  Again, if you are presenting a good business and investment opportunity, there is plenty of money out there that won’t cost you a dime (other than an equity position of course).

 

5. Control Freaks

Angel investors can be control freaks for several reasons.  For some, it’s one of their first investments and they are keeping a tight rein.  For others, they setup your contract so that when you hit your first road bump there are clauses that give him more control and require him to step in and run your company.  Similar to lawyer angels, don’t sign a bad contract for easy money.  If you find yourself in one of these situations, it may be up to your Board and only your Board who can save your right to control the company.

 

6. Senseless Angels

Despite some level of business success, understand that wealth does not equate to good business skills.  You should be prepared to be asked the tough questions by Angels.  If they are not asking the tough questions, focus on the superficial aspects of the business, or sign on board too soon to be true, then this capital could end up seriously harming your startup.

 

7.  Has-Been Angels

The has been Angel usually comes with a fair amount of former success in his/her career, likely in the dot-com era.  They ask all the right questions – sometimes too many of them – but either have a major liquidity problem or downright don’t have the capital to invest. These are a waste of your time.

The moral of the story is simple, be sure to vet your Angel as much as they are vetting you.  Capital should come for one cost: equity.  But not a headache, loss of control in your startup, or bad decision making.
 

Want To Learn More?

Raising Capital from Angel Investors eBook

Download our free Raising Capital from Angel Investors eBook.

This guide will walk you through the process of obtaining seed capital for your startup. This book includes:

  • An overview of the angel investor process and who they are
  • The milestones angel investors look for when evaluating your business
  • Strategies for finding the angels best fit for your startup
  • How to nurture the relationship, prepare for the meeting and deliver the pitch
  • Rounding out the details and preparing for the future

Business Loan or Angel Funding – Which is Best?

Angel Investor or Business Loan from The Startup Garage

Business Loan or Angel Funding – Which is Best?

When you buy a home or a car you head over to a bank or financial institution and ask for a loan. Generally, the process is really straightforward and takes anywhere from a few hours to a few weeks. But when you’re looking for funding for your new business, well, unfortunately, the process just isn’t as simple. There are too many factors, and even if you do qualify for a bank loan, this may not be the best course of action.

Up until just a few years ago when you needed funding for your business you only had a few options open to you: invest your own money, max out your credit cards, take out a loan on the equity of your home. While many entrepreneurs used these methods, they all involved substantial risk. However, now, thanks to technology, that’s all changed. There is a new funding option that leads to fewer personal financial risks. This option is called angel investing, and it offers an investing solution for both startups and investors.

While this type of investing has existed for a dozen years or more, it wasn’t an option easily accessible by most entrepreneurs. Finding the people that could connect you with someone who had large amounts of capital was difficult, then once you had your foot in the door, you still had to convince him of the soundness of your business. Technology and the Internet, however, have made it much easier to come into contact with Angel Investors. Through crowdfunding websites, you can easily contact large or small investors that can help you’re your startup.

 

What is an Angel Investor?

These are specialized investors who make at least $200,000 a year, or who have$1,000,000 in investment capital. According to Forbes Magazine, there are currently about 756,000 angel investors in the U.S. and thousands of others in other parts of the world. In the past when they backed a business, they had to do everything possible to ensure it was a sound project, and often that meant rejecting up to 75 percent of most funding requests placed before them. However, crowdfunding sites now allow them to make a wider range of investments in smaller amounts, and in this way they can diversify their investment portfolio, allowing the successful investments to compensate for those that don’t work.

 

Do I Need to Find an Angel Investor?

Although angel funding is certainly a godsend for many, it isn’t the best option for every entrepreneur. So, before you go out and find yourself an angel investor, you need to decide on whether this is the right option for you. Let’s discuss both the advantages and the disadvantages to using angel investors.

 

The Advantages to Using the Bank

A bank can sometimes offer you a business loan, but only if you have substantial collateral, property or something that can back up this business. In many cases, small business owners prefer banks because there is a certain level of tax relief, and you don’t have to give up ownership of your company.

 

The Disadvantage to Using a Bank

Just as there are some advantages to using a bank loan so there are disadvantages. For instance, it can be very difficult to get a business loan, especially when you don’t have substantial collateral. Your background is thoroughly investigated, and if anything looks suspicious, you probably won’t get authorized. If you use the equity in your home or any property to back the loan, you could risk losing it if the business fails.

 

The Advantage to Using an Angel Investor

Seeking the help of an angel investor may take more organization andpreparation. After all, you have to convince someone of your value, your passion and of the value of your business, but if approved, you get access to capital much faster than when you apply for a loan; and investors of this type can often support you with large amounts of capital, something a bank is very wary of doing. An added advantage to finding an Angel investor is that you will benefit from the investors advice. This is usually someone, or a group who has experience running a business, and this personal relationship certainly offers you several advantages. Also, if you get funding from investors you won’t go homeless if your business fails.

 

Disadvantages to Funding from Angel Investors

The biggest disadvantage to finding investors is that they will want to share ownership and will require a certain percentage of your profit. To many entrepreneurs this doesn’t really present a problem, and even seems fair. Most entrepreneurs believe that finding angel investors is extremely difficult, and while that might have been true at one time, this is no longer the case, especially now that crowdfunding website have become available. These are websites where you can post your business type, project, needs and even request smaller amounts of funding from a larger number of investors.

 

Bottom Line

Regardless of your funding preference, you need to learn of the different criteria available from each funding source, then make your decision from that point. Regardless of your likes or dislikes, you should base your decision on the funding method that brings the most benefits to your business.

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Would you like to speak with someone about the best funding strategies for your startup? Call us at (858) 876-4597 — or fill out the form and we’ll be in contact soon.

Crowdfunding Best Practices

Crowdfunding Best Practices from The Startup Garage

Crowdfunding Best Practices

The execution of a crowdfunding campaign is challenging and time-consuming, but can be worth the effort. About 43% of Kickstarter campaigns meet their funding goals, and Indiegogo has a 20% campaign success rate. Whether you are going to launch a donation-based or equity-based crowdfunding initiative, here are some pointers on how to create an outstanding campaign:

The Video

One of the most important features of a crowdfunding campaign is the video. A good video will connect emotionally with the target audience, explain the goal, illustrate the benefits to the investor, and have a call to action. Chances are that an investor may only watch this video and not read any copy about the project,so it must be persuasive enough on its own to pique interest in your project.

Campaign Time Frame

Platforms like Kickstarter allow people to set a time frame from 1 to 60 days for projects to be funded. When choosing a funding duration it is important to consider the business goals and fan base. Businesses with a dedicated following and high awareness should choose a short funding duration to hit the target, so that they can push the campaign and keep up momentum. Yet if a business wants to create more awareness, build understanding of its brand and develop a fan base, then a longer funding duration is appropriate. No matter the duration of the campaign, it is key to maintain a sense of urgency.

Incentives for Backers

In the donation-based crowdfunding model, businesses can choose donation price points and incentives for backers such as early releases and other rewards. Ideally a campaign will have six well-spaced tiers in which to donate, starting at $1. If you have a physical product then it should be featured as a reward, but with software, for example, early access should be granted. Exclusive personalized rewards should be given out at the highest tier. In an equity-based crowdfunding model, where individuals can financially invest in the business, annual dividends should be distributed.

The Fact Section

You want your investors to have a good sense of your business, but often times, less is more. Do not overwhelm potential funders with too much information about your business. Rather, if you get repeat questions throughout the campaign you can go back and add to the frequently asked questions section later.

Social Media

Social media is a crowdfunder’s best friend. In the planning stages, identify your target audience, learn how to best reach them, and create a plan to engage them before, during and after the campaign. Update Facebook, Instagram, Twitter, and Tumblr with pictures and short snippets about your campaign. Use your friends, family and their extended networks. Do not hesitate to ask people for a retweet.

The Media

Drive traffic to your campaign by harnessing the power of the media. Submit your awesome campaign story to places where your target audience lingers. For example, gaining press from sites like Mashable or Tech Crunch would be perfect for new technologies. Reach out to television stations and newspapers to win stories that will promote your brand.

Be Open to Feedback

If the campaign is not going as planned, reach out to supporters and ask them for feedback. Take constructive criticism into consideration, make changes as necessary, and thank your backers for the suggestions.

Crowdfunding is challenging, but when a promising business conveys how it will fill a need in the market and will benefit the investor, it has a higher chance of being backed. Plan ahead, remember to breathe, work hard, and have fun!

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Would you like to speak with someone about the best funding strategies for your startup? Call us at (858) 876-4597 — or fill out the form and we’ll be in contact soon.

7 More Phenomenal Tips to Run a Successful Crowdfunding Project

Crowdfunding Success TIps from The Startup Garage

7 More Phenomenal Tips to Run a Successful Crowdfunding Project

Smarter is always better! Haven’t you heard the saying, “Work smarter, not harder.” That’s exactly what you to do when you start a crowdfunding project. You have to be smart in the way you go about it.

Crowdfunding is the new funding model for startups, entrepreneurs, and sure why not, non-profit organizations. This can be one of the best platforms to raise capital for any business project, activity or non-profit organization. But, before you start, you must think your strategy through. The following are a few tips that can help you create an effective funding project, one that is successful.

 

Keep it Simple

When you write your project needs out, you want to express your objectives as simply as possible. However, you also want to make these extremely clear. You want your agenda to be completely open; you don’t want to seem to be hiding anything. People don’t want to give money to someone when they aren’t sure what the money is going toward.

 

Accept Peoples Differences

Not everyone will like your project, but don’t get discouraged. Just accept the fact that we aren’t all created equal. Remember, you only need a specific part of the market to have a successful funding project, and you are only interested in a certain segment of the market anyway. Explain exactly how you will use the money and what you plan on doing once the project finishes. People always want to be part of something big; a big idea, big business or a big caring project.

 

Make Your Project Stand Out from Others

You want to make your project stand out from the competition. If your project is different from others, your chance of getting more contributions also increases. Make a sales pitch that really stands out from others. Look for a slogan that defines your project, one that prospective donors will remember when they see it again. Use great graphic design, vivid colors and great presentations with images that look professional and beautiful. Illustrate your point with videos, models and even ask local celebrities to help if possible. Essentially, you want to use anything that will catch the viewer’s eye quickly.

 

Be Professional

Keep your goal in mind at all times. You want donations for a business. As such, you need to make your presentation as professional as possible. Make videos using good equipment. Use software that makes your work stand out, even if this does have a small cost. Professionalism sends the right message to the crowd, and it gets you more traffic.

 

Get to The Point Quickly

Remember, yours is not the only project out there, so you want to hit hard and fast. Make your request intense but fast. Keep your videos and presentations short, about two to five minutes is ideal. No one really wants to sit through a 20 minute video when you can get your point across in less than five. Edit your video so that you give your pitch clearly and effectively in less than five minutes.

 

Be Authentic

People want to see the real you; they like open and honest. People know when you are trying to act like someone or something you aren’t, so don’t do it. Speak in a normal tone of voice as if you are speaking to your friends.

 

Speak of Your Past Success

When you introduce yourself, be sure to speak of your experience and past successes. People will feel more confident about investing in you when they know you have experience in the field. When you speak of past experiences they will listen to your future plans.

 

Bottom Line

Crowdfunding can be a great way of finding the capital you need to run a project or start a new startup. However, you must remember, this is a proposition, a petition to fund a worthwhile project. As such, you need to make your petition worthwhile, and this may mean you need to hire a professional videographer, actor, script writer and any other digital professional that can make your pitch stand out from the others. Take your time, plan it out and complete each step carefully. If you do this, there isn’t any reason why your project can’t be successful.

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Would you like to speak with someone about the best funding strategies for your startup? Call us at (858) 876-4597 — or fill out the form and we’ll be in contact soon.